Blueshift Status

Fri Apr 11 2025 23:00:21 GMT+0000 (Coordinated Universal Time)

(EU only) Database upgrades for app.eu.getblueshift.com

Apr 11, 16:00 PDT
Completed - The scheduled maintenance has been completed.

Apr 11, 13:00 PDT
In progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.

Apr 11, 13:00 PDT
Scheduled - We will be conducting upgrades on various EU databases. The maintenance window duration will be 3 hrs (180 mins), beginning at 10 pm Central European Time (1 pm PST) on Friday, 11th April 2025, and affects ONLY our EU data center.

As a result, logging in and accessing the Blueshift EU platform will not be possible. This necessitates the temporary pause of ALL campaigns. While events will still be accepted, processing will be delayed. Event-triggered campaigns, especially those utilizing trigger filter segments, will be delayed. Both one-time and segment-triggered campaigns will also be impacted. Recurring campaigns scheduled during this time frame will be delayed. Syndications scheduled to go in the maintenance window will be delayed. Read APIs will be available. Live Content will be unavailable, rendering "Under Maintenance" message to the user. User creation API, user updates and event API will be functional but any write requests will be queued and addressed following the downtime period. The unsubscribe API shall remain available during the maintenance window.

Upon completion of the maintenance window, campaigns will be unpaused, events will resume processing and will continue normally.


Fri Apr 11 2025 20:00:21 GMT+0000 (Coordinated Universal Time)

(EU only) Database upgrades for app.eu.getblueshift.com

Apr 11, 13:00 PDT
In progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.

Apr 11, 13:00 PDT
Scheduled - We will be conducting upgrades on various EU databases. The maintenance window duration will be 3 hrs (180 mins), beginning at 10 pm Central European Time (1 pm PST) on Friday, 11th April 2025, and affects ONLY our EU data center.

As a result, logging in and accessing the Blueshift EU platform will not be possible. This necessitates the temporary pause of ALL campaigns. While events will still be accepted, processing will be delayed. Event-triggered campaigns, especially those utilizing trigger filter segments, will be delayed. Both one-time and segment-triggered campaigns will also be impacted. Recurring campaigns scheduled during this time frame will be delayed. Syndications scheduled to go in the maintenance window will be delayed. Read APIs will be available. Live Content will be unavailable, rendering "Under Maintenance" message to the user. User creation API, user updates and event API will be functional but any write requests will be queued and addressed following the downtime period. The unsubscribe API shall remain available during the maintenance window.

Upon completion of the maintenance window, campaigns will be unpaused, events will resume processing and will continue normally.


Thu Apr 10 2025 05:16:25 GMT+0000 (Coordinated Universal Time)

Observing elevated event latencies

Apr 9, 22:16 PDT
Resolved - This incident has been resolved.

Apr 9, 21:16 PDT
Monitoring - A fix has been implemented and we are monitoring the results.

Apr 9, 21:08 PDT
Identified - The issue has been identified and a fix is being implemented.

Apr 9, 20:48 PDT
Investigating - We are currently investigating this issue.


Thu Apr 10 2025 04:16:36 GMT+0000 (Coordinated Universal Time)

Observing elevated event latencies

Apr 9, 21:16 PDT
Monitoring - A fix has been implemented and we are monitoring the results.

Apr 9, 21:08 PDT
Identified - The issue has been identified and a fix is being implemented.

Apr 9, 20:48 PDT
Investigating - We are currently investigating this issue.


Thu Apr 10 2025 04:08:13 GMT+0000 (Coordinated Universal Time)

Observing elevated event latencies

Apr 9, 21:08 PDT
Identified - The issue has been identified and a fix is being implemented.

Apr 9, 20:48 PDT
Investigating - We are currently investigating this issue.


Thu Apr 10 2025 03:48:48 GMT+0000 (Coordinated Universal Time)

Observing elevated event latencies

Apr 9, 20:48 PDT
Investigating - We are currently investigating this issue.


Thu Apr 03 2025 16:32:17 GMT+0000 (Coordinated Universal Time)

Observing backlogs in segmentation data

Apr 3, 09:32 PDT
Resolved - This incident has been resolved.

Apr 3, 07:00 PDT
Monitoring - The system is stable now but the backlogs will take some time to get processed. Keeping this incident open until backlogs are done.

Apr 3, 06:19 PDT
Identified - The issue has been identified and a fix is being implemented.

Apr 3, 06:15 PDT
Investigating - Observing backlogs in segmentation data processing. This will manifest as delayed data visibility during segmentation.


Thu Apr 03 2025 14:00:52 GMT+0000 (Coordinated Universal Time)

Observing backlogs in segmentation data

Apr 3, 07:00 PDT
Monitoring - The system is stable now but the backlogs will take some time to get processed. Keeping this incident open until backlogs are done.

Apr 3, 06:19 PDT
Identified - The issue has been identified and a fix is being implemented.

Apr 3, 06:15 PDT
Investigating - Observing backlogs in segmentation data processing. This will manifest as delayed data visibility during segmentation.


Thu Apr 03 2025 13:19:22 GMT+0000 (Coordinated Universal Time)

Observing backlogs in segmentation data

Apr 3, 06:19 PDT
Identified - The issue has been identified and a fix is being implemented.

Apr 3, 06:15 PDT
Investigating - Observing backlogs in segmentation data processing. This will manifest as delayed data visibility during segmentation.


Thu Apr 03 2025 13:15:41 GMT+0000 (Coordinated Universal Time)

Observing backlogs in segmentation data

Apr 3, 06:15 PDT
Investigating - Observing backlogs in segmentation data processing. This will manifest as delayed data visibility during segmentation.